OUR STORY

Established on decades of animal training and grooming expertise, we have successfully developed a proprietary blueprint which has guided countless pet parents and their pets towards positive outcomes.

Anchored by the latest behavioural science using positive reinforcement, these methods are not entirely novel; at least in the application aspect of it. Its use has been documented for human beings in the training of Olympic athletes, educators working with special needs children, Fortune 500 management and of course, marine mammal and zoological trainers! Now, we are bringing our version to human coaching for companion animal training and grooming.

It is unlikely that you will find something like us in this country, region, planet or even, this universe. We are the first and only pet care group in Singapore to successfully trademark our curriculums and techniques. Our revolutionary training and grooming pedagogies centres upon educational techniques designed to build confidence with positive emotions, develop compassion with social competence and nurture creativity in real-life challenging situations. In time, you and your pet will learn to communicate effectively with each other, creating a lifetime bond founded on mutual trust, respect, and love.

Our Vision

Today, in the aftermath of the Coronavirus Disease (COVID-19) Pandemic, the Russian-Ukraine War and Israeli–Palestinian conflict, our pets and we live in an unpredictable world.

Change is the new constant. Thus, it is paramount that our animal and human students consciously internalise and practice the skill of adaptability in all situations to the highest degree. Survival is merely existing and existing; for us, is not a good enough reason to be alive.

We want our students to dare to dream of a purpose-driven life, be able to thrive consistently and realistically accomplish their dreams in an ever-changing world. To learn is to be perceptible through the five senses. Hence, every one of the five senses, sight, hearing, touch, smell, and, taste, have been carefully considered within our facility features. Therefore, as our students learn and grow to achieve their goals, it is of utmost importance that we stay ahead always.

The love of learning is heavily influenced by the environment that they are first exposed to. Therefore, we have spent much thought to design an environment that is not only functional, but futuristic enough to accommodate any turbulences that they might experience.

Furthering this train of thought, we have successfully interwoven concept, design, and functionality with our innovative teaching pedagogies to assemble our beloved campus.

Our vision is to lead the positive pet care revolution for all. We teach and assist animal professionals and pet parents to elevate their relationships using positive values, rooted in behavioural science research on positive reinforcement methods enhancing emotional baselines. We have made it our life’s mission to imbue confidence, cultivate compassion and nurture creativity for the betterment of the pet-parent relationship over lifetimes and beyond.

A great teacher is similar to a perpetual candle, burning themselves down to light the world for you and your best friend. Your animal companions’ and your welfare will always be our number one priority.

Infinite possibilities await. See you and your pet at our flagship campus.