Principal Jasline Aiw
姚思蕾校长
(she/her)
Pawrus® Group
Principal Pet Grooming Instructor
Chief Operating Officer (COO)
Co-founder
⭐ BBA with Merit (National University of Singapore)
⭐ Pawrus® Certified Partner Groomer™ (PCPG™)
⭐ SKC Silver Master Groomer
⭐ SKC Grooming Trainee Judge
⭐ SKC Grooming Committee Secretary
⭐ SKC Multi Overall Outstanding Award
⭐ SKC Multi Best Technical Award
⭐ KCT Certified Trimmer & Handler
⭐ JKC Certified Trimmer
⭐ Barkleigh Certified Groomer
⭐ Fear Free® Coach & Speaker
⭐ Fear Free® Elite Certified Professional (Groomer)
⭐ Low Stress Handling® (Certified Silver)
⭐ Adjunct Lecturer (Institute of Technical Education)
Bio:
Jasline is the Principal Pet Grooming Instructor at Pawrus® Pet Grooming Academy and Pawrus® Pet Grooming Studio, as well as the COO and Co-founder at Pawrus® Group. She is currently not taking on any new pet grooming clients as she is on medical leave until further notice.
Prior to her career in pet grooming, Jasline worked as a Business Development Executive at an Information Technology (IT) firm in Singapore. Her passion for pet grooming ignited when she co-founded Pawrus® in 2014.
Her extensive hands-on experience with pets and their owners has led her to recognize the crucial role of grooming in maintaining a pet’s physical health. However, she also observed that traditional grooming methods can negatively impact pets’ emotional well-being, causing fear, anxiety, and stress. Many grooming procedures are invasive and forceful, often prioritizing aesthetics over the animal’s comfort. These practices can create long-lasting behavioral issues, weaken the bond between pets and their owners, and compromise animal welfare. Jasline’s focus is on improving the human-animal bond through positive and supportive grooming experiences, particularly for fearful and aggressive pets. She is especially interested in Fear Free and Creative Asian Fusion grooming techniques for dogs and cats.
Over the past eleven years, Jasline has achieved remarkable milestones, including setting the Singapore National Record for earning the Quadruple Best Technical Awards (1st Place) in the Asian Fusion, C, B, and A Categories of the Singapore Kennel Club (SKC) Grooming Certification Examination on her first attempt. She has also received the Overall Outstanding Award (Best Groomer in Show) from SKC in both 2018 and 2019. No other professional in Singapore has matched this accomplishment. A sought-after speaker, she has presented in Singapore, Malaysia, and Indonesia. In 2019, Jasline earned her Kennel Club of Taiwan (KCT) Trimmer and Handler Certification and Japan Kennel Club (JKC) Trimmer Certification, becoming one of only two JKC Certified Trimmers in Singapore. In 2022, she qualified in three categories of the SKC Level A and was awarded the title of SKC Silver Master Groomer.
As an Adjunct Lecturer with the Institute of Technical Education (ITE) Continuing Education & Training (CET) Division, Jasline teaches dog parents the fundamentals of dog grooming in the Basic Dog Grooming – Positive Methods Short Course and cat parents the fundamentals of cat grooming in the Basic Cat Grooming – Positive Methods Short Course every quarter.
She is currently training to become a SKC Grooming Judge under the Grooming Judges Training Scheme (GJTS) and serves as Secretary on the SKC Grooming Committee. Jasline is also working towards her Certified Feline Master Groomer (CFMG) credentials.
Her vision is to make pet grooming widely understood and practiced using professional, positive methods that prioritize individual welfare. She aims to help pet parents and their companions build lasting, meaningful relationships through creative and enriching grooming experiences.
Her grooming philosophy is:
“Nurturing Creative Minds Beyond Pet Beauty™”
Professional Certification & Education
- The Complete Cat Groomer Training Syllabus, National Cat Groomers Institute (2024)
- Training our Canine Companions using Science and Ethics with Dr Kersti Seksel, Animal and Veterinary Service (AVS), National Parks Board (2023)
- Secretary, Singapore Kennel Club Grooming Committee, Singapore Kennel Club (2023)
- Member, Singapore Kennel Club Grooming Committee, Singapore Kennel Club (2023)
- Adjunct Lecturer, Basic Cat Grooming – Positive Methods, CET Division, Institute of Technical Education (2023)
- Veterinary Behaviour Seminar by Prof Katherine Houpt (Cornell University), Animal and Veterinary Service (AVS), National Parks Board (2023)
- American Cocker Spaniel Seminar by Victor Rosado, Singapore Kennel Club (2022)
- Adjunct Lecturer, Basic Dog Grooming – Positive Methods, CET Division, Institute of Technical Education (2022)
- Certified Silver Master Groomer, 27th Singapore Kennel Club Grooming Examinations (2022)
- Certified Class A Groomer (Category 4 – Other Pedigree Dogs Scissoring), 27th Singapore Kennel Club Grooming Examinations (2022)
- Award of Merit (Category 4 – Other Pedigree Dogs Scissoring), 27th Singapore Kennel Club Grooming Examinations (2022)
- Fear Free® Coach, Fear Free Coaching Network, Fear Free Pets (2022)
- Miniature Schnauzer Seminar by Park Sang Hun, Singapore Kennel Club (2022)
- Certified Class A Groomer (Category 5 – Pet), 26th Singapore Kennel Club Grooming Examinations (2022)
- Award of Merit (Category 5 – Pet), 26th Singapore Kennel Club Grooming Examinations (2022)
- Trainee Judge, Singapore Kennel Club Grooming Judges Training Scheme, Singapore Kennel Club (2022)
- Pawrus® Certified Partner Groomer™ (PCPG™), Supervising Teacher of Pawrus® Pet Grooming Academy’s The Elite Positive Pet/Dog Groomer (2020)
- Fear Free® Speaker, Fear Free Speakers Bureau, Fear Free Pets (2020)
- Certificate of Excellence (Asian Fusion), Artero Grooming Slam Online (2020)
- Certificate of Excellence (Asian Fusion), Groomania Online Grooming Competition (2020)
- Mentorship with Ángel Esteban Núñez, Artero International Academy (2019)
- Certificate of Excellence (Miniature Poodle and Bichon Frise), Artero Grooming Slam (2019)
- Certified Class A Groomer (Category 3 – Poodles), 19th Singapore Kennel Club Grooming Examinations (2019)
- Overall Outstanding Award (Best Groomer in Show), 19th Singapore Kennel Club Grooming Examinations (2019)
- Best Technical Award (A Class), 19th Singapore Kennel Club Grooming Examinations (2019)
- Certified Class C Handler, Kennel Club of Taiwan Handling Examinations (2019)
- Award of Merit (Class B), Kennel Club of Taiwan Asia Grooming Federation Elites Grooming Competition (2019)
- Fear Free® Elite Certified Professional (Groomer), Fear Free Pets (2019)
- 1st Place (Class A), 1st Supergroom Barkleigh Examination and Competition (2019)
- Certified Class A Groomer, National General Kennel Club Grooming Examinations (2019)
- Best Technical Award (Asian Fusion), 7th Singapore Kennel Club Elites Grooming Competition (2019)
- The Secret of Angle & Groomers’ Basic Seminar by Lee Suk Hee, Animal Arts Academy (2019)
- Certified Class C Trimmer, Japan Kennel Club Grooming Examinations (2019)
- Mentorship with Akira Miyake, K-9 Pet Grooming School (ペットのグルーミングスクール) and Capricorn A&M Kennel (パプリコーンA&Mケネル) (2019)
- Overall Outstanding Award (Best Groomer in Show), 6th Singapore Kennel Club Elites Grooming Competition (2018)
- Best Technical Award (B Class), 6th Singapore Kennel Club Elites Grooming Competition (2018)
- Trainer, Artero Creative Team Singapore (2018-2023)
- Certified Class B Trimmer, Kennel Club of Taiwan Grooming Examinations (2018)
- Low Stress Handling® Certified (Silver), Dr. Sophia Yin (2018)
- Award of Merit (Class C), Kennel Club of Taiwan Asia Grooming Federation Elites Grooming Competition (2018)
- The Power Couple Grooming Seminar by Lee Seo Hyun and Kim Tae Seok, Art of Pets Grooming School (2018)
- Certified Class C Trimmer, Kennel Club of Taiwan Grooming Examinations (2018)
- Award of Merit (Class C), Kennel Club of Taiwan Grooming Examinations (2018)
- Mentorship with Sara Choi, Feifei Grooming School (肥肥寵物美容學校) and Nice & Outgoing FCI Kennel (2018)
- Certified Class B Groomer (Category 3 – Poodles), 15th Singapore Kennel Club Grooming Examinations (2018)
- Best Technical Award (Class B), 15th Singapore Kennel Club Grooming Examinations (2018)
- Skills Certificate in Pet Care and Management (Ornamental Fish), Temasek Polytechnic (2017)
- Certificate of Attendance, Artero X-Perience Asia Pacific by Mr. Kim Nam Jin (2017)
- Technical Award (C Class), 5th Asia Grooming Federation Grooming Competition (2017)
- Technical Award (Pet Grooming Novice), 4th Singapore Kennel Club Elites Grooming Competition (2017)
- Certified Canine First Responder, Dog First Aid, M J First Aid Training (2017)
- Certified Class C Groomer (Category 3 – Poodles), 13th Singapore Kennel Club Grooming Examinations (2017)
- Best Technical Award (Class C), 13th Singapore Kennel Club Grooming Examinations (2017)
- The Poodle Seminar by Pai Chia Tai, Animal Arts Academy (2017)
- Professional Course (Class C), Art of Pets Grooming School (2016 – 2017)
- Art of Pets Grooming School Scholarship, Art of Pets Grooming School (2016)
- Mentorship with Park Sang Hun, Art of Pets Grooming School (2016)
- Skills Certificate in Pet Care and Management (Companion Animals), Temasek Polytechnic (2016)
- Bachelor of Business Administration with Merit (BBA), Specialisation: Marketing, NUS Business School, National University of Singapore (2009 – 2012)
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